Online Toy Store

ABOUT

Online shop selling second hand Lego pieces and train toys for children and collectors.

SERVICES

Logo redesign
Visual Identity
Stickers
Flyer

CLIENT
JABO GmbH

YEAR
2021

INDUSTRY

e-commerce

COLLABORATION

CODILYZE web design agency

Quicksand

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

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Titel

Work Sans

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

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Body text

LOGO CONCEPT

The rounded edges of the main font add a sense of softness and playfulness to Jabo's identity, enhanced by the vibrant color palette. The surrounding design elements, inspired by Lego pieces arranged in an oval with arrows pointing in opposite directions, reflect the brand's focus on reuse and upcycling.