PROJECT OVERVIEW
The partnership between a screenwriter and a director from Bulgaria began during the tough times of the 2020 pandemic. To remember their struggles and successes, they picked the glamorous name DYSTOPIA for their new film production company. It's like a marker of the hard work they put in starting their business during those days.
CLIENTS
Decho Taralezhkov
Kamen Kolarov
YEAR
2022
INDUSTRY
Creative industry
SERVICES
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Visual Identity
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Stationery design
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Co-creation with the clients
Montserrat as the Heading
Font Pairing
Montserrat is the font, chosen for the body text. To demonstrate how this font looks like, I will tell you a little bit about octopus. They can be bigger than a bus. The biggest giant Pacific octopus ever recorded reached a weight of 270 kg. That’s nearly four times the weight of the average person.
Color Palette
DESIGN LANGUAGE
The design identity has a strong, masculine aura. This energy is reflected in the bold fonts and the simple black and white colors of the graphic.
DESIGN CONCEPT
The conceptualization driving the branding identity of DYSTOPIA is anchored in the imagery of an exploding planet. This visualization serves as a powerful metaphor, encapsulating the essence of dystopia — a world in tumult, teetering on the brink of collapse — almost like the pandemic period.
